Privacy policy

 

Privacy Policy

Last updated: [April 16, 2026 ]

This Privacy Policy explains how Tutu’s Afrimart (“we,” “us,” “our”) collects, uses, shares, and protects your personal information when you visit www.tutusafrimart.ca (the “Site”), make a purchase, or otherwise interact with us (together, the “Services”).

In this Privacy Policy, “personal information” means information that identifies you, relates to you, describes you, or can reasonably be linked to you.

By using our Services, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use the Services.

1) Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technology, legal requirements, or other operational reasons. We will post the updated version on our Site and update the “Last updated” date.

2) Personal information we collect

A. Information you provide directly

Depending on how you use our Services, we may collect personal information such as:

  • Contact details: name, email address, phone number, shipping address, billing address
  • Order details: items purchased, order history, delivery details, payment confirmation, messages related to your order
  • Account details (if you create an account): username and password (or other login details)
  • Customer support details: information you include when you contact us (email, DMs, chats, forms, reviews)

You can choose not to provide certain information, but some features (like checkout/shipping) may not work without it.

B. Information collected automatically (cookies and usage data)

When you visit our Site, we may automatically collect information about your device and how you interact with the Services, such as:

  • IP address, device identifiers
  • Browser type, device type, operating system
  • Pages viewed, time spent, clicks, referring/exit pages
  • Approximate location (based on IP)

We collect some of this information using cookies and similar technologies (see Section 5).

C. Information we receive from third parties

We may receive personal information from service providers that help us operate our business, such as:

  • Shopify (store hosting and e-commerce platform)
  • Payment processors (to process payments). We do not store full credit/debit card numbers. Payment details are handled securely by the processor.
  • Shipping/fulfillment partners (to deliver your order)
  • Analytics and marketing tools (to understand Site performance and measure advertising)

3) How we use your personal information

We use personal information to:

  • Provide and fulfill orders (process payments, confirm orders, ship products, manage returns/exchanges)
  • Communicate with you about orders, updates, support requests, and customer service
  • Manage your account (if you create one)
  • Improve our Site and Services (analytics, troubleshooting, performance)
  • Marketing and promotions (send offers or updates if you opt in, or where permitted by law)
  • Security and fraud prevention (detect and prevent suspicious, illegal, or harmful activity)
  • Legal and compliance reasons (tax, accounting, regulatory requirements, or lawful requests)

4) When we share your personal information

We may share personal information only as needed for legitimate business purposes, including with:

  • Service providers who help us run our business (payment processing, shipping, IT support, analytics, customer support)
  • Shopify and other platforms that support our online store
  • Marketing partners (only where applicable, and typically through cookies/pixels—see Section 6)
  • Legal authorities when required by law, court order, or to protect rights, safety, and security
  • Business transfers (if we’re involved in a merger, acquisition, restructuring, or sale of assets)

We do not rent your personal information to others.

5) Cookies and similar technologies

We use cookies and similar technologies to:

  • make the Site work properly (e.g., cart and checkout functions)
  • remember preferences
  • understand how visitors use the Site (analytics)
  • measure and improve marketing/ads (where enabled)

You can control cookies through your browser settings (block or delete cookies). Please note that disabling cookies may affect how the Site functions.

For general information about Shopify-related cookies, you can review Shopify’s cookie information here:


https://www.shopify.com/legal/cookies

6) Marketing communications and advertising

If you sign up for marketing emails/texts (or where permitted by law), we may send you promotions, product updates, or restock announcements.

  • Email marketing opt-out: You can unsubscribe anytime using the link in the email or by contacting us.
  • Ads and tracking: We may use tools like pixels/cookies to understand ad performance and show relevant ads. These tools may collect usage data (like pages viewed and interactions). You can manage cookie preferences through your browser and, where available, through platform ad settings.

7) International transfers

Our service providers (including Shopify and certain payment, analytics, or marketing providers) may process or store information outside of Canada (for example, in the United States or other countries). When information is processed outside your province/country, it may be subject to the laws of those jurisdictions.

8) Data retention

We keep personal information only as long as necessary to:

  • fulfill orders and provide support
  • meet legal, tax, and accounting requirements
  • resolve disputes and enforce agreements
  • maintain business records

When information is no longer needed, we securely delete or anonymize it where appropriate.

9) Security

We take reasonable steps to protect your personal information and use trusted platforms and providers. However, no method of transmission or storage is 100% secure, so we cannot guarantee absolute security.

10) Your privacy rights and choices (Canada)

Depending on where you live, you may have the right to:

  • request access to the personal information we hold about you
  • request corrections to inaccurate information
  • withdraw consent (where our processing is based on consent, and subject to legal limits)
  • opt out of marketing communications at any time

To make a request, contact us using the details in Section 14.

11) Third-party links

Our Site may link to third-party websites or platforms (e.g., social media). We are not responsible for the privacy practices of those third parties. Please review their policies before providing personal information.

12) Children’s privacy

Our Services are not intended for children. We do not knowingly collect personal information from children. If you believe a child has provided us personal information, contact us and we will take appropriate steps to delete it.

13) Contact us

If you have questions, requests, or complaints about this Privacy Policy or how we handle personal information, contact us:

Tutu’s Afrimart
Email: info@tutusafrimart.ca